We are proud to announce a strategic partnership with Team Redline, the world’s most successful sim racing team. This collaboration marks a significant milestone in the pursuit of innovation, performance, and excellence in sim racing.

Ascher Racing will become one of Team Redline’s main sponsors and official equipment supplier, providing precision-engineered wheels and dashboards designed to maximize performance at the highest levels of competition. By combining Ascher Racing’s cutting-edge technology with Team Redline’s unrivaled expertise, both organizations aim to push the boundaries of what is possible in virtual motorsport.

With Max Verstappen, the reigning Formula 1 world champion, as its brand ambassador, Team Redline has consistently dominated sim racing, securing major victories, including consecutive 24 Hours of Le Mans Virtual titles in 2022 and 2023. This partnership reinforces the team’s position at the forefront of esports racing while offering valuable insights and feedback that will contribute to future product development.

 

Leadership Perspectives

Atze Kerkhoff, Team Redline’s manager, emphasized the significance of this collaboration:
"We’re very excited to kick off our partnership with Ascher Racing. At Team Redline, we always strive for the highest quality and durability to ensure our drivers have the best possible tools to succeed. Ascher Racing shares that same commitment to excellence, which makes this collaboration a perfect fit. I’m confident this partnership will deliver great results, and I can’t wait to see what we can achieve together."

Martin Ascher, CEO of Ascher Racing, also highlighted the impact of the partnership:
"Working with Team Redline is a dream come true. We always strive to enhance the pace of each of our customers and now being able to help Team Redline achieve even greater success on the track is a real game changer for us."

 

Driving Innovation for the Sim Racing Community

Beyond competition, this partnership extends its impact to the broader sim racing community: Team Redline’s knowhow will play a crucial role in Ascher Racing’s future developments, leveraging professional driver feedback to refine and enhance performance-driven solutions.

Ascher Racing and Team Redline are united in their commitment to excellence, innovation, and the relentless pursuit of victory. Together, we are shaping the future of sim racing.

 

Stay tuned for more updates on this exciting partnership.